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Marketing Plan for Daily Titan

Below are the introduction, sample, and complete Marketing and Social Media plan in a PDF format. This marketing plan outlines our marketing strategies and tactics used for the year 2017-2018. 

 The services/promotions the Daily Titan will continue to incorporate and expand this upcoming 2017- 2018 academic year, are:

  • “Where’s Tuffy?” contest

  • DT Fest

  • Blitz

  • Surveys

  • Social Media

  • CSUF partnership  

  • Adrax / Newstands

Social Media

 

Our graph below shows the increased number of followers we had between the months of January and May-June. I did not include Snapchat since we started using the app mid-February. This does not include the number of people who unfollowed our profiles during this time.

Access full document here:  

© 2018 BY EVELYN CADENA

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